Convince My Company to Sponsor ESPC

What can your organisation achieve by sponsoring ESPC?

Sponsoring ESPC gives your organisation more than visibility at an event. It provides a platform to reach the right audience, generate business opportunities, showcase your expertise and build valuable relationships across the Microsoft 365 and AI technology.

How To Build Your Business Case

Your marketing manager or sponsorship decision-maker will want to see a clear return on investment. When making the case for ESPC, focus on what your company can gain from sponsoring, from increased brand visibility and lead generation to thought leadership, networking and direct access to the Microsoft technology community.

Reach 2,000+ Microsoft professionals

ESPC brings together 2,000+ attendees from across Europe, including Microsoft professionals, technology leaders, developers, decision-makers and industry experts. Put your brand directly in front of a highly relevant audience that is actively working with and investing in Microsoft technologies.

Generate quality leads

Sponsorship can help you turn conversations into genuine business opportunities. 84% of ESPC sponsors rate the quality of leads generated as very good to excellent, demonstrating the value of connecting with a highly targeted Microsoft technology audience.

Extend your brand reach

Your visibility doesn’t have to stop when the conference ends. ESPC reaches a wider online community through 60,000+ monthly website visits and a 16,000+ person community mailing list, giving sponsors additional opportunities to put their brand and expertise in front of the Microsoft community.

Showcase your expertise

Put your people, products and solutions in the spotlight. Depending on your sponsorship package, you can access opportunities to speak, present, demonstrate your technology and share your expertise with the ESPC audience.

Position your company as an industry leader

Associate your brand with the latest conversations around Microsoft 365, AI, Copilot, Azure and SharePoint. Use ESPC to demonstrate your knowledge, innovation and commitment to the Microsoft ecosystem.

Build valuable relationships

Connect with prospective customers, existing clients, Microsoft experts, MVPs, partners and industry leaders. With 50+ exhibitors and 20+ Expo Demo Sessions, ESPC creates an environment designed for meaningful conversations, knowledge sharing and networking.

Make ESPC Part of Your Marketing Strategy

ESPC sponsorship is designed to deliver measurable return on investment, helping your organisation turn event participation into tangible business outcomes.

From brand visibility and lead generation to thought leadership, customer engagement and new business opportunities, the right sponsorship package can support your wider marketing and commercial objectives.

Tip: Define what success looks like before the event. Set clear targets for leads, meetings, brand exposure and pipeline generated, then track your results to demonstrate the value of your ESPC sponsorship.

Convince My Company to Sponsor (Email Template)

Dear [Name],

I wanted to share an opportunity that I believe could deliver strong value for [Company Name]: sponsoring ESPC, Europe’s leading Microsoft 365 and AI conference, taking place on 30th Nov – 3rd Dec.

ESPC brings together a highly engaged audience of Microsoft technology professionals, decision-makers, IT leaders, developers and industry experts from across Europe. With our focus on [relevant products/services/market], I believe the event presents a strong opportunity to increase our brand visibility, generate new business opportunities and position our company in front of a highly relevant audience.

Here are some of the key benefits I see for us:

Reach our target audience: Connect with 2,000+ Microsoft technology professionals and decision-makers actively working with and investing in Microsoft technologies.
Generate quality leads: 88% of ESPC sponsors rate the quality of leads as very good to excellent, making ESPC a strong environment for generating relevant business conversations.
Increase brand visibility: Extend our reach beyond the event itself, with ESPC reaching 60,000 website visitors per month and a 16,000-person community mailing list.
Showcase our expertise: Depending on the sponsorship package, we can use opportunities such as exhibition presence, demos, speaking and other activations to showcase our products, services and expertise.
Build valuable relationships: Engage directly with prospective customers, existing customers, Microsoft experts, MVPs, partners and industry leaders.

Check out the Sponsorship Brochure for all available sponsorship options, packages and opportunities:

Would you be open to discussing this further?

Best regards,

[Name]